logo

You must be of legal drinking age.Are you over 18?

  • The Brew
  • VB Mid
  • Store
  • PromosArrow Down icon
Brand logo
0
Icon LeftBack to Shop

Your Cart

Close Cart
Subtotal:
$NaN
Shipping:
Calculated at checkout
Total:
$NaN

Black

Friday Deals

30% off

Use codeVB30BFOffer ends 30/11

Code VB30BF valid until 30/11 for 30% off selected merch on the VB Merch Store, while stocks last. Code VB30BF must be applied at the checkout to activate offer. Exclusions Apply, see full T&Cs for details.

Save up to 30% on select apparel and merchSave up to 30% on select apparel and merch
VB Forever Classics collection
For a hard earned thirst
Victoria Bitter x mike tea
For a hard earned thirst

design your own
custom vb fridge

Big Cold Gear

AllBlack FridayVB x Mike TeaAccessoriesBarware, Cooling & HomeForever ClassicsClothingAustralian MadeClearance
Victoria Bitter logo

Promos, merch and special offers. You can get it in your inbox.

  • Explore
    • VB MID Pub Finder
    • Merch Store
    • History
    • Shipping
    • Terms & Returns
    • Contact
  • Useful Links
    • Sign Up
    • UGC Policy
    • Terms of Use
    • Privacy Policy
    • Privacy Collection Notice
Please drink responsibly. Please do not share this content with anyone under the age of 18.© 2026 Victoria Bitter. All Rights Reserved.
15L VB Cooler product shot15L VB Cooler product shot hover
sold outBlack Friday
15L VB Cooler

$99.00

VB Forever Classics Bomber Jacket product shotVB Forever Classics Bomber Jacket product shot hover
sold outBlack Friday
VB Forever Classics Bomber Jacket

$179.00

VB Heritage Suede Cap White/Green product shotVB Heritage Suede Cap White/Green product shot hover
sold outBlack Friday
VB Heritage Suede Cap White/Green

$34.95

Victoria Bitter Ultra Short Ugg product shotVictoria Bitter Ultra Short Ugg product shot hover
sold outBlack Friday
sold outLow Stock
Victoria Bitter Ultra Short Ugg

$139.00

Victoria Bitter Ultra Short Ugg product shotVictoria Bitter Ultra Short Ugg product shot hover
sold outBlack Friday
Victoria Bitter Ultra Short Ugg

$139.00

VB UGG Deluxe Loafer Chestnut product shotVB UGG Deluxe Loafer Chestnut product shot hover
sold outBlack Friday
VB UGG Deluxe Loafer Chestnut

$99.00

Victoria Bitter Ugg Slippers product shotVictoria Bitter Ugg Slippers product shot hover
sold outBlack Friday
Victoria Bitter Ugg Slippers

$79.00

Victoria Bitter Core Embroidered Logo Tee White product shotVictoria Bitter Core Embroidered Logo Tee White product shot hover
sold outBlack Friday
Victoria Bitter Core Embroidered Logo Tee White

$59.99

VB UGG Slipper Chestnut product shotVB UGG Slipper Chestnut product shot hover
sold outBlack Friday
sold outLow Stock
VB UGG Slipper Chestnut

$79.00

VB UGG Deluxe Loafer Black product shotVB UGG Deluxe Loafer Black product shot hover
sold outBlack Friday
sold outLow Stock
VB UGG Deluxe Loafer Black

$99.00

VB x Steeden Stubby Cooler product shotVB x Steeden Stubby Cooler product shot hover
sold outBlack Friday
VB x Steeden Stubby Cooler

$14.99

The Very Best Cooler 30L product shotThe Very Best Cooler 30L product shot hover
sold outBlack Friday
The Very Best Cooler 30L

$179.00